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The first step to solving any problem

is to define your problem…

And that, is a problem.

The first step to solving any problem is to define your problem…

And that is a problem, because for many people, they know they have a problem but they don’t always know what that problem is. More accurately, they don’t know what to call their problem.

As a rule of thumb though, most likely, someone, somewhere, has already had the exact same problem, defined it, given it a name and found a solution to it.

Going from problem to solution

So if you knew what to call your problem, you would be in a much better position to find a solution.

At Proximity, we make custom web-based apps for business process optimization and we deliver our software as a service.

This means that your business could stand to gain big time and for those of you working at a management level or in HR, Logistics, Operations and even Payroll, your work life could be so much easier.

To say our software is feature rich is an understatement, but that doesn’t matter if you, the people who want to use it, don’t know about it.

So I want to help you and your business go from problem to solution with Perseus.

Three Stages

Generally speaking, to go from problem to solution, most people will pass through three distinct stages: Awareness, Consideration and Decision.

The Awareness Stage

In the awareness stage, people realize they have a problem and identify their challenge or opportunity.

The Consideration Stage

Here, people will define their problem, find or give a name to their problem and research options to solve it.

The Decision Stage

During this stage, people will select a solution to solve their problem and implement it.

Case Study

So let’s look at an example.

Human Resources (HR)

Let’s say you’re working in HR and you are tasked with managing personnel information such as:

  • Basic Personal information
  • Personnel CV, education and courses
  • Personnel skills and capabilities
  • Personnel certificates


So first you might google:

Then move onto:

Then you realize wait, I’m in Norway. Kanskje jeg burde prøve på norsk:


After a few searches you find out that what you really want is a Personnel Management System with Competency Management and Certificate Management modules.

Eller et Personalsystem med basis HR funksjonalitet og kompetansestyring.


If you knew that from the start, you would have just googled it and found exactly what you were looking for.

Taking Another Look

Let’s take another example.


Task: planning and scheduling personnel, equipment, assets or all three.

Initial Problem Search (Awareness):

Refined Search:

Defined Search (Consideration):

Upping the Ante

But what if you’re requirements are much more complicated? What then?

Let’s take a look at one last example.

Operations Management


Project planning and management

Requirements List:

  • Create, Edit and Delete Projects or Jobs
  • Define Job Type, Job Roles and Activity Types
  • Competency definition and registration for individuals
  • Assign Personnel based on competency and availability
  • Detailed Personnel Scheduling (duty, travel, absence, vacation, sick leave)
  • Timesheet management, Activity and Utilization Reporting
  • PMR and employee training planning, tracking and approval
  • Payroll integrations for timesheet, variable cost and approval system

Initial Problem Search (Awareness):

  • Project Management Software
  • Prosjektledelse applikasjon

Refined Search:

Defined Search (Consideration):

  • Perseus by Proximity

If you don’t know what you are looking for, you could waste a lot of time trying to narrow down your search.

But it doesn’t matter what you decide to name your problem, or if you know the name at all. If you are working in HR, Logistics, Operations or Payroll, there is a good chance that we’ve already thought about your problem.

At Proximity, we’ve made it our business to know and define your problems and provide solutions to them.

And the solution is Perseus. (Which is all, you, really need to know.)

Contact Proximity

Want to know more about the products and services offered by Proximity?

Take a look at our website or 

How to Solve Almost Any Problem

As a bonus I wanted to share insight on problem solving for the real world. While there are many approaches; 4, 5 and six-step plans, don’t forget these three tips:

Understand your problem.

Don’t just define your problem, keep digging until you understand the root cause in it’s full complexity and you can explain it to a five year old. One way is to ask ‘why’ five times or until you don’t have to ask anymore.

Need a quote to remember this?

If you can’t explain it simply, you don’t understand it well enough.

Albert Einstein

Seek criticism, not praise.

Don’t get stuck in a mind set that keeps you arguing for what you think is right. Instead, once you have a solution, take the opposite position and argue against it. You just might end up finding something better.

Need a quote to remember this?

“Insanity: doing the same thing over and over again and expecting different results.”

– Albert Einstein

There is always room for improvement.

Don’t ever adopt the mindset that if it’s not broke don’t fix it, or at the risk of offending my Norwegian readers, “godt nok”. If everyone did that we would still be living in caves.

Always ask yourself, is there a way to do this better?

Need a quote to remember this?

“What is the difference between a living thing and a dead thing? In the medical world, a clinical definition of death is a body that does not change. Change is life. Stagnation is death. If you don’t change, you die. It’s that simple. It’s that scary.”

― Leonard Sweet


Want to read up on problem solving models

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On the move …..

Proximity has recently moved into our new offices at Forus. The new address is Stokkamyrveien 13, Building D, Sandnes. In the middle of Forus – easy to access and coffee or tea will always be available. Stop by us if you are in the neighbourhood.

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